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LeadGen People

Pay-per-lead · B2C lead generation

Good leads. Fair prices. Nothing else to it.

We find consumers who are ready to buy what you sell, check that they're real, and hand them to your team the moment they enquire. They're yours alone — and you pay per lead, not per promise.

Exclusive leads · Delivered in real time · Fair rejection policy · No contracts

250k+
Leads delivered
92%
Client retention
15+
Sectors served
<60s
Average delivery time

Sample figures for illustration — we'll share verified campaign numbers on your discovery call.

How it works

Four steps. No mystery.

We run the marketing machine end to end. Your job is to answer the phone and close.

  1. 1

    Tell us who buys from you

    Location, budget, property type, buying intent — we turn your ideal customer into a precise targeting brief.

  2. 2

    We run campaigns in your name

    Paid social, PPC and SEO, all branded as you. Every enquiry already knows who they're talking to.

  3. 3

    Leads arrive while they're warm

    Each lead is checked against your criteria, then pushed to your CRM, inbox or phone within seconds.

  4. 4

    You pay for leads, full stop

    A fixed price per lead. No retainers, no lock-in, and a fair rejection policy for anything off-brief.

Ways to work with us

Three models. All pay-for-results.

Rates depend on your sector, region and volume. Ask for a quote and we'll price your campaign within one business day.

Booked calls, not raw enquiries

Pay Per Appointment

We qualify every prospect by phone and put them straight into your calendar. You pay per confirmed appointment.

  • Phone-qualified prospects only
  • Appointments booked into your diary
  • Reminder flow to reduce no-shows
  • Pay only for confirmed appointments
  • Dedicated account manager
Get appointment pricing

The model most clients choose

Pay Per Lead

Exclusive, qualified consumer leads delivered in real time. Agree a fixed price per lead; scale volume up or down as you need.

  • 100% exclusive leads — never resold
  • Real-time delivery to your CRM or inbox
  • No long-term contracts or retainers
  • Fair rejection policy for invalid leads
  • Dedicated account manager
Get lead pricing

A full acquisition programme

Managed Brand Campaigns

A managed growth engine run under your brand — creative, landing pages, media buying and optimisation, all handled.

  • Campaigns built in your brand's name
  • Paid social, PPC and SEO combined
  • Landing pages and creative included
  • Monthly performance reporting
  • Flexible monthly terms
Discuss a managed campaign

Why businesses choose us

Made for teams that hate wasted budget

Traditional agencies charge retainers whether or not the phone rings. We only get paid when you get a lead worth calling.

Exclusive to you

Every lead we generate is sold once — to you. Your sales team never races four competitors to the same phone number.

Real-time delivery

Leads land in your CRM, inbox or phone within seconds of the enquiry, so you call while intent is at its peak.

Qualified before you pay

We validate contact details and screen every enquiry against your criteria — budget, location, timeframe — before it counts.

No long-term contracts

Scale volume up, pause, or stop whenever you like. We earn your business every month by delivering results.

A named account manager

One person owns your campaign, reviews lead quality with you weekly, and tunes targeting as your goals change.

A fair rejection policy

Wrong number, out of area, or outside your criteria? Flag it and you won't pay for it. Simple as that.

Results

The shape of a typical campaign

Illustrative sample campaigns showing typical scale — ask us for verified, sector-specific case studies on your call.

Home improvement

Regional window & door installer

A five-branch installer needed a steadier pipeline than referrals alone. We ran branded paid-social and PPC campaigns targeting homeowners planning renovations.

312
leads / month
$38
avg. cost per lead
4.2x
return on spend

Solar & energy

Residential solar company

A solar firm expanding into two new states wanted appointment-ready homeowners. Phone-qualified leads were booked straight into their surveyors' calendars.

96
appointments / month
61%
appointment-to-quote rate
3.6x
return on spend

Insurance

Life insurance brokerage

A brokerage replaced shared aggregator leads with exclusive real-time enquiries. Contact rates jumped because agents were first — and only — to call.

540
leads / month
78%
contact rate
2.9x
return on spend

Sample scenarios for illustration only — not claims about named clients.

Sectors we serve

Consumer leads for considered purchases

If your customers are households weighing up a meaningful purchase, we can build a lead engine for you. Don't see your sector below? Ask — we probably cover it.

  • Home improvement
  • Windows & doors
  • Roofing
  • Kitchens & bathrooms
  • Residential solar
  • Heat pumps & insulation
  • Life insurance
  • Health insurance
  • Auto & home cover
  • Mortgages & refinancing
  • Debt solutions
  • Personal injury law
  • Family & estate law
  • Dental & hearing
  • Cosmetic treatments
  • Real estate
  • Education & training
  • Your sector? Ask us

Testimonials

In their words

Sample quotes shown for layout — real client testimonials will replace these before launch.

The difference is exclusivity. When a lead comes in, we're the only company calling — our close rate nearly doubled in the first quarter.
M. Torres — Owner, home remodeling company
We'd been burned by aggregators selling the same lead five times. LeadGen People's rejection policy meant we only ever paid for genuine enquiries.
J. Whitfield — Sales director, solar installer
Our account manager reviews quality with us every week and adjusts targeting. It feels like an in-house marketing team without the payroll.
A. Chen — Managing partner, insurance brokerage

FAQ

Straight answers to fair questions

Anything else? Ask on your discovery call — there are no silly questions.

Are the leads really exclusive to my business?

Yes. Every lead we generate through your campaign is delivered to you and only you. We never resell, share or recycle leads between clients — you'll never race a competitor to the same phone number.

How do you qualify lead quality?

Before a lead reaches you, we validate the phone number and email, confirm the enquiry matches your target criteria (location, service, budget or timeframe where relevant), and screen out duplicates and spam. For Pay Per Appointment campaigns, we also qualify each prospect by phone.

How much does a lead cost?

Pricing depends on your sector, region and monthly volume — a home-improvement lead prices differently from a legal enquiry. Request a quote and we'll give you a fixed per-lead price for your exact market within one business day, with no obligation.

Am I locked into a contract?

No. We work on flexible rolling terms with no long-term contracts and no retainers. You can increase volume, pause or stop at any time. We keep your business by delivering leads that convert, not by locking you in.

How are leads delivered to my CRM?

Leads are pushed in real time to wherever your team works — most CRMs, a shared inbox, a spreadsheet, or SMS/phone notification. During onboarding, your account manager sets up delivery so leads appear in your workflow within seconds of the enquiry.

What happens if I receive a bad lead?

Flag it. Our rejection policy covers leads with invalid contact details, outside your service area, or clearly outside your agreed criteria — you won't be charged for them. Your account manager reviews rejections with you regularly to keep quality tight.

Get a quote

Tell us what you sell. We'll price the leads.

Share a few details and we'll come back within one business day with a per-lead price for your sector and region. No obligation, no pressure.

Email us directly
hello@leadgenpeople.com

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